Close to 100 leading academics, managers and decision makers interested in Latin American business participated in the 2018 Annual Conference in the beautiful campus of the University of San Diego.

Very relevant panels were conducted  around the theme of the Conference which aimed to discuss:

• What role can businesses in Latin America play in creating sustainable peace?
• How has economic integration and cross-border business development contributed to wealth creation in communities in the Americas?
• How have companies in Latin America established new business models and inclusive partnerships?
• How do public-private partnerships contribute to inclusive economic growth

Additionally we had the participation of professor Naveen Donthu, Editor of Journal of Business Research and professor Ray Taylor, Editor of the International Journal of Advertising